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Obviously Awesome

Obviously Awesome by April Dunford

by April Dunford

Shares rank 18 of 24 business books by recommenders

Recommended by readers as a practical guide to product positioning, with one saying the audiobook taught them the subject.

Recommended by readers as a practical guide to product positioning, with one saying the audiobook taught them the subject.

3 people gave an opinion

recommend it
3
criticize it
0
approval share
100%
Each figure is one person. RecommendsCriticizes

Recommended in 2 of 13 months

  1. November 2025: not recommended
  2. December 2025: recommended
  3. January 2026: not recommended
  4. February 2026: not recommended
  5. March 2026: not recommended
  6. April 2026: not recommended
  7. May 2026: not recommended
  8. June 2026: not recommended
  9. July 2026: not recommended
  10. August 2026: not recommended
  11. September 2026: not recommended
  12. October 2026: recommended
  13. November 2026: not recommended (month in progress)

Why it doesn’t carry the badge

  • 3 people recommend itNeeds 10 or more, not met.
  • Nobody criticizes itNeeds 2 to 1 or better, met.
  • Recommended in 2 of 13 monthsNeeds 4 or more, not met.

The same three rules apply to every product, and the badge can’t be bought. How the badge works

What people say about it

The reasons people give, with the number of comments that give each one. Open a reason to read what they said.

Why people recommend it

Each mark is one comment

  • Useful for product positioning

    “Two books I found useful for positioning the product”

    Comment from 26 Dec 2025 in “Ask HN: What did you read in 2025?”
  • Loved by a reader

    “absolutely loved Obviously Awesome”

    Comment from 26 Dec 2025 in “Ask HN: What did you read in 2025?”
  • Audiobook teaches positioning clearly

    “the audiobook to teach me about this”

    Comment from 9 Oct 2026 in “Ask HN: What if no AIpocalypse, no AI bubble, what if it just keeps advancing?”

Other business books people recommend

The four most recommended other business books, with the same counts for each, so you can compare like for like. The tick on each bar marks the 2 to 1 line the badge needs.

Obviously Awesome by April Dunford compared with 4 alternatives
ProductRecommendCriticizeApprovalMonthsOwnedBadge
The Gervais Principleby Venkatesh Rao32684%7—Approved
The Lean Startupby Eric Ries32684%510 yrs5 ownersApproved
Incorruptibleby Eric RIES231168%4—Approved
The Goalby Eliyahu M. Goldratt and Jeff Cox and Ensemble cast and Dwight Jon Zimmerman21388%8—Approved
Obviously Awesomeby April DunfordThis page30100%2——
See all 24 business books, ranked

What people said

All 3 comments that mention it, newest first. Each links to the original comment.

“the audiobook to teach me about this”

RecommendsComment from 9 Oct 2026 in “Ask HN: What if no AIpocalypse, no AI bubble, what if it just keeps advancing?”

“absolutely loved Obviously Awesome”

RecommendsComment from 26 Dec 2025 in “Ask HN: What did you read in 2025?”

“Two books I found useful for positioning the product”

RecommendsComment from 26 Dec 2025 in “Ask HN: What did you read in 2025?”

Counts come from 1,795,640 Hacker News comments, November 2025 to November 2026. How we count. Report a mistake.