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Influence

Influence by Robert Cialdini

by Robert Cialdini

Tied for most recommended of 9 psychology books

People recommend it as a classic on the psychology of persuasion, one that changed how readers see their own decisions and suits sales work. One critic calls the word influence a euphemism for manipulate.

People recommend it as a classic on the psychology of persuasion, one that changed how readers see their own decisions and suits sales work. One critic calls the word influence a euphemism for manipulate.

8 people gave an opinion

recommend it
7
criticize it
1
approval share
88%
Each figure is one person. RecommendsCriticizes

Recommended in 5 of 13 months

  1. November 2025: not recommended
  2. December 2025: recommended
  3. January 2026: not recommended
  4. February 2026: not recommended
  5. March 2026: recommended
  6. April 2026: not recommended
  7. May 2026: recommended
  8. June 2026: recommended
  9. July 2026: recommended
  10. August 2026: not recommended
  11. September 2026: not recommended
  12. October 2026: not recommended
  13. November 2026: not recommended (month in progress)

Why it doesn’t carry the badge

  • 7 people recommend itNeeds 10 or more, not met.
  • 7 recommenders for every criticNeeds 2 to 1 or better, met.
  • Recommended in 5 of 13 monthsNeeds 4 or more, met.

The same three rules apply to every product, and the badge can’t be bought. How the badge works

What people say about it

The reasons people give, with the number of comments that give each one. Open a reason to read what they said.

What people warn about

Each mark is one comment

  • Framed as manipulation rather than persuasion

    ““influence” is a euphemism for “manipulate.””

    Comment from 4 May 2026 in “Talking to 35 Strangers at the Gym”

Other psychology books people recommend

The four most recommended other psychology books, with the same counts for each, so you can compare like for like. The tick on each bar marks the 2 to 1 line the badge needs.

Influence by Robert Cialdini compared with 4 alternatives
ProductRecommendCriticizeApprovalMonthsOwnedBadge
Influenceby Robert CialdiniThis page7188%5——
The Courage to Be Dislikedby Ichiro Kishimi70100%7——
The Inner Game of Tennisby W. Timothy Gallwey40100%2——
The Happiness Hypothesisby Jonathan Haidt30100%3——
Stumbling on Happinessby Daniel Gilbert30100%3——
See all 9 psychology books, ranked

What people said

6 of the 8 comments that mention it, newest first. Each links to the original comment.

“well-known psychology tricks that you can use to get better outcomes”

RecommendsComment from 4 Jul 2026 in “How to ask for help from people who don't know you”

“In terms of sales training - help a lot.”

RecommendsComment from 18 Jun 2026 in “Has AI already killed self-help nonfiction books?”

“I've learned this by reading Influence by Robert Cialdini.”

RecommendsComment from 4 May 2026 in “Talking to 35 Strangers at the Gym”

““influence” is a euphemism for “manipulate.””

CriticizesComment from 4 May 2026 in “Talking to 35 Strangers at the Gym”

“the masterpiece on influence”

RecommendsComment from 1 Mar 2026 in “I built a demo of what AI chat will look like when it's "free" and ad-supported”

“Influence in particular made it shockingly clear how our environment shapes not only our decision process, but our personality.”

RecommendsComment from 21 Dec 2025 in “Ask HN: What's a book that fundamentally altered your mental models”

Counts come from 1,795,640 Hacker News comments, November 2025 to November 2026. How we count. Report a mistake.