Apple iCloud
The most recommended of 14 cloud storage
Apple users like its no-setup sync, automatic photo backup and custom-domain email, but critics cite account lockouts, pushy default sign-ups and difficulty getting files back out.
Apple users like its no-setup sync, automatic photo backup and custom-domain email, but critics cite account lockouts, pushy default sign-ups and difficulty getting files back out.
375 people gave an opinion
- recommend it
- 144
- criticize it
- 231
- approval share
- 38%
Recommended in 13 of 13 months
- November 2025: recommended
- December 2025: recommended
- January 2026: recommended
- February 2026: recommended
- March 2026: recommended
- April 2026: recommended
- May 2026: recommended
- June 2026: recommended
- July 2026: recommended
- August 2026: recommended
- September 2026: recommended
- October 2026: recommended
- November 2026: recommended (month in progress)
Owned for 3 years
Median of the 7 owners who said how long they have had it.
Each square is one year.
Why it doesn’t carry the badge
- 144 people recommend itNeeds 10 or more, met.
- 0.6 recommenders for every criticNeeds 2 to 1 or better, not met.
- Recommended in 13 of 13 monthsNeeds 4 or more, met.
The same three rules apply to every product, and the badge can’t be bought. How the badge works
What people say about it
The reasons people give, with the number of comments that give each one. Open a reason to read what they said.
Why people recommend it
Each mark is one comment
Effortless sync across Apple devices
“Everything is fully synced to all of my other devices through iCloud, a service which I've spent zero minutes setting up and zero minutes maintaining.”
Comment from 8 Nov 2025 in “Apple is crossing a Steve Jobs red line” “my new phone looks and acts like my old phone with all of the bookmarks, icons, app data, settings etc being restored”
Comment from 21 Nov 2025 in “Android and iPhone users can now share files, starting with the Pixel 10” “iCloud is generally a pretty predictable service that delivers on a core set of user requirements very well.”
Comment from 21 Apr 2026 in “Tim Cook to become Apple Executive Chairman” - Comment from 12 Nov 2025 in “Time to start de-Appling”
- Comment from 12 Jan 2026 in “The struggle of resizing windows on macOS Tahoe”
- Comment from 26 May 2026 in “Dropbox CEO Drew Houston to step down”
Custom domain email included
“I was totally unaware of this. I haven't quite been ready to pull the trigger on something like FastMail or ProtonMail, but I have a few domains kicking around and figure it's worth a shot to try it out.”
Comment from 4 Sep 2026 in “Gmail to end support for "Send as" for third-party addresses, such as @yahoo.com” “I migrated family email hosting from Google Workspace to Apple iCloud+ Custom Email Domains a few years ago and it's been smooth sailing.”
Comment from 18 Oct 2026 in “macOS 15.8.2 Breaks OpenGL” “email hosting on your own domain is included in the plan. If you're already paying for it you might as well use it.”
Comment from 4 Sep 2026 in “Gmail to end support for "Send as" for third-party addresses, such as @yahoo.com” - Comment from 16 Jun 2026 in “Apple is about to make Hide My Email useless”
- Comment from 4 Oct 2026 in “All I wanted was a custom domain email”
- Comment from 21 Sep 2026 in “Turn off and restrict access to Apple Intelligence features on Mac”
Automatic photo and phone backup
“Let's hope that your phone won't be part of the 70 million smartphones that get lost each year and your photos aren't backed up.”
Comment from 9 May 2026 in “Apple Is Holding My Pictures Hostage Until I Accept Their New Terms of Service” “It's substantially easier for a user to have their photos immediately and automatically backed up to icloud or Google Photos”
Comment from 13 Dec 2025 in “Apple has locked my Apple ID, and I have no recourse. A plea for help” “compared to automatically synchronizing to iCloud or Google Photos, the experience is significantly worse”
Comment from 17 Jun 2026 in “Want your images back? Sure... That'll be $5!” - Comment from 11 Nov 2025 in “Time to start de-Appling”
- Comment from 3 Mar 2026 in “Apple Introduces iPhone 17e”
- Comment from 28 Apr 2026 in “Phone is about to stop being yours”
Strong security with end-to-end encryption
“The same Apple that later fought against the government forcing document scanning in iCloud and was able to keep them out off device.”
Comment from 26 Feb 2026 in “Tech Companies Shouldn't Be Bullied into Doing Surveillance” “iCloud is much more secure than most people realize because most people don't take the 30 minutes to learn how it is architected.”
Comment from 24 Jan 2026 in “MS confirms it will give the FBI your Windows PC data encryption key if asked” “shipped a feature that enables privacy-conscious users to be the only ones to hold the keys to their iCloud account”
Comment from 13 Oct 2026 in “New Apple TV 4K” - Comment from 16 Jun 2026 in “Apple is about to make Hide My Email useless”
- Comment from 28 Apr 2026 in “Phone is about to stop being yours”
What people warn about
Each mark is one comment
Account lockouts with little recourse
“This was a huge struggle. Finally, after weeks, we were able to reset the password, but only because we had access to the email he used.”
Comment from 13 Dec 2025 in “Apple has locked my Apple ID, and I have no recourse. A plea for help” “The built-in integrations (iCloud, Google Drive) are smooth right up until you’re locked out or forced into changes you can't control.”
Comment from 13 Dec 2025 in “Apple has locked my Apple ID, and I have no recourse. A plea for help” “Apple clearly has a problem. In recent months there have been a number of reports online of people getting locked out of their Apple ID/iCloud”
Comment from 13 Dec 2025 in “Apple has locked my Apple ID, and I have no recourse. A plea for help” - Comment from 31 Aug 2026 in “Meta Security Researcher's AI Agent Accidentally Deleted Her Emails”
Enabled by default, nags to subscribe
“While I find iCloud useful and use it regularly, I don't think nagging people until they break is a good thing to do.”
Comment from 9 Sep 2026 in “216M Spy TVs – The LG Smart TV Problem [video]” “permanent notification bubble on the System Preferences app on the Mac where I'm not logged into an Apple ID”
Comment from 20 Jan 2026 in “Apple testing new App Store design that blurs the line between ads and results” “The default new factory out of box workflow for "enrollment" in google services, iCloud or Microsoft-everything on a new ios, macos, windows or android personal computing device is clearly designed to sign people up for subscriptions.”
Comment from 21 Jul 2026 in “American AI is locked down and proprietary. It's losing” - Comment from 13 Apr 2026 in “Michigan 'digital age' bills pulled after privacy concerns raised”
- Comment from 3 Jun 2026 in “MacBook Neo Is So Popular That Apple Doubled Production”
Hard to export or manage files
“video shot with the Camera.app gets lumped into the "Photos" partition of iCloud, so it becomes hard to separate the large video files”
Comment from 22 Sep 2026 in “Turn off and restrict access to Apple Intelligence features on Mac” “It is a sub-standard experience and it looks like it is only going to get worse as Apple pushes iCloud into more areas of macOS.”
Comment from 4 Aug 2026 in “Apple is getting this wrong” “None use the file system in anything like the way their unix underpinning would have files be understood or organised for users.”
Comment from 3 Oct 2026 in “Make Tmux the OS” - Comment from 9 Apr 2026 in “How Microsoft Abuses Its Users”
- Comment from 17 Aug 2026 in “How do I permanently disable Google Photos pop-up prompt to backup my photos?”
Not end-to-end encrypted by default
“By default (without ADP), your (i)Messages, Drive files, contacts, calendars, backups of data from third-party apps are not end-to-end encrypted”
Comment from 9 Jun 2026 in “Apple decided not to roll out Siri in EU after denied request for exemption” “Still, it's more important to have confidence that the privacy services are not smoke and mirrors with carefully carved-out loopholes.”
Comment from 1 Feb 2026 in “Apple Platform Security (Jan 2026) [pdf]” “they would rather build and normalize CLIENT SIDE CONTENT SCANNING so they can continue to market iCloud as "secure and private"”
Comment from 21 Jul 2026 in “Apple Defeats Liability for Not Scanning iCloud for CSAM”
Other cloud storage people recommend
The four most recommended other cloud storage, with the same counts for each, so you can compare like for like. The tick on each bar marks the 2 to 1 line the badge needs.
| Product | Recommend | Criticize | Approval | Months | Owned | Badge |
|---|---|---|---|---|---|---|
| Apple iCloudThis page | 144 | 231 | 38% | 13 | 3 yrs7 owners | — |
| Dropbox | 140 | 166 | 46% | 12 | 12 yrs16 owners | — |
| OneDrive | 86 | 370 | 19% | 12 | 8 yrs6 owners | — |
| Google Drive | 66 | 130 | 34% | 12 | 5 yrs3 owners | — |
| rsync.net | 34 | 3 | 92% | 7 | — | Approved |
What people said
40 of the 434 comments that mention it, newest first. Each links to the original comment.
“I migrated family email hosting from Google Workspace to Apple iCloud+ Custom Email Domains a few years ago and it's been smooth sailing.”
“shipped a feature that enables privacy-conscious users to be the only ones to hold the keys to their iCloud account”
“I use the iCloud custom domain for my personal email and I can confidently say it's worth the cost.”
“None use the file system in anything like the way their unix underpinning would have files be understood or organised for users.”
“video shot with the Camera.app gets lumped into the "Photos" partition of iCloud, so it becomes hard to separate the large video files”
“I'm only really paying for it since I have a bunch of their private email addresses in use.”
“While I find iCloud useful and use it regularly, I don't think nagging people until they break is a good thing to do.”
“People have been recommending getting your own domain. Best time to do that was ten years ago, and the second best is today.”
“I was totally unaware of this. I haven't quite been ready to pull the trigger on something like FastMail or ProtonMail, but I have a few domains kicking around and figure it's worth a shot to try it out.”
“email hosting on your own domain is included in the plan. If you're already paying for it you might as well use it.”
“wholeheartedly trusted his child's baby videos and photos to iCloud, until he got hacked and all the videos got deleted forever”
“they don't really want power users who use their whole quota, so they don't make things like command line / API access easy.”
“It is a sub-standard experience and it looks like it is only going to get worse as Apple pushes iCloud into more areas of macOS.”
“they would rather build and normalize CLIENT SIDE CONTENT SCANNING so they can continue to market iCloud as "secure and private"”
“The default new factory out of box workflow for "enrollment" in google services, iCloud or Microsoft-everything on a new ios, macos, windows or android personal computing device is clearly designed to sign people up for subscriptions.”
“compared to automatically synchronizing to iCloud or Google Photos, the experience is significantly worse”
“iCloud+ was the best $1 / month custom domain email and email alias service with 100GB of E2EE cloud drive.”
“By default (without ADP), your (i)Messages, Drive files, contacts, calendars, backups of data from third-party apps are not end-to-end encrypted”
“icloud subtly enabled by default for syncing photo and data, and that will get your mac and iphone stuck in a complicated mess”
“iCloud is pretty good I reckon - for the millions of devices they have in the market”
“Let's hope that your phone won't be part of the 70 million smartphones that get lost each year and your photos aren't backed up.”
“iCloud's E2EE photo backup is something I reluctantly started using and found to be very nice”
“iCloud is generally a pretty predictable service that delivers on a core set of user requirements very well.”
“they opt you in to the 5GB free plan and yes, the 30 sliders is apps but that doesn't alter the fact that I want to be asked before they exfiltrate my data”
“Problem is if you try to get those files back to store them offline, it gets very tricky very quickly with ambiguous verbiage”
“But I can scroll back many years and pull up any photo video and play or view just fine right away.”
“The same Apple that later fought against the government forcing document scanning in iCloud and was able to keep them out off device.”
“Still, it's more important to have confidence that the privacy services are not smoke and mirrors with carefully carved-out loopholes.”
“iCloud is much more secure than most people realize because most people don't take the 30 minutes to learn how it is architected.”
“permanent notification bubble on the System Preferences app on the Mac where I'm not logged into an Apple ID”
“iCloud (if you're invested in the iCloud ecosystem) along with its seamless integrations”
“We can't logically use sales, customer satisfaction or user retention as metrics to measure how successful services iCloud or the App Store are”
“It's substantially easier for a user to have their photos immediately and automatically backed up to icloud or Google Photos”
“The built-in integrations (iCloud, Google Drive) are smooth right up until you’re locked out or forced into changes you can't control.”
“This was a huge struggle. Finally, after weeks, we were able to reset the password, but only because we had access to the email he used.”
“Apple clearly has a problem. In recent months there have been a number of reports online of people getting locked out of their Apple ID/iCloud”
“my new phone looks and acts like my old phone with all of the bookmarks, icons, app data, settings etc being restored”
“sync application data between native apps running on different (and even different kinds of) devices”
“I don't know of any other service I would recommend my mother use for securely backing up her phone.”
“Everything is fully synced to all of my other devices through iCloud, a service which I've spent zero minutes setting up and zero minutes maintaining.”
Counts come from 1,795,640 Hacker News comments, November 2025 to November 2026. How we count. Report a mistake.