Pomelli by Google
Ranked 5 of 5 AI design tools by recommenders
Lets small businesses with a few locations make on-brand marketing visuals. Critics say it does little without existing reach, and its output is simple and sometimes mangled.
Lets small businesses with a few locations make on-brand marketing visuals. Critics say it does little without existing reach, and its output is simple and sometimes mangled.
20 people gave an opinion
- recommend it
- 6
- criticize it
- 14
- approval share
- 30%
Recommended in 2 of 13 months
- November 2025: recommended
- December 2025: not recommended
- January 2026: not recommended
- February 2026: not recommended
- March 2026: not recommended
- April 2026: recommended
- May 2026: not recommended
- June 2026: not recommended
- July 2026: not recommended
- August 2026: not recommended
- September 2026: not recommended
- October 2026: not recommended
- November 2026: not recommended (month in progress)
Why it doesn’t carry the badge
- 6 people recommend itNeeds 10 or more, not met.
- 0.4 recommenders for every criticNeeds 2 to 1 or better, not met.
- Recommended in 2 of 13 monthsNeeds 4 or more, not met.
The same three rules apply to every product, and the badge can’t be bought. How the badge works
What people say about it
The reasons people give, with the number of comments that give each one. Open a reason to read what they said.
Why people recommend it
Each mark is one comment
Produces on-brand marketing material
“Some of the new ones do create brand design systems.”
Comment from 18 Apr 2026 in “Why hasn't AI improved design quality the way it improved dev speed?” “this is both on brand and pretty cool”
Comment from 2 Nov 2025 in “Pomelli”
What people warn about
Each mark is one comment
Does not build reach or trust
“This tool does not help significantly with building all of that reputation you need to be trusted and gaining reach.”
Comment from 2 Nov 2025 in “Pomelli” “This is just going to breed mistrust, possibly end up hurting businesses.”
Comment from 2 Nov 2025 in “Pomelli” “those campaigns are useless, if you do not have reach already”
Comment from 2 Nov 2025 in “Pomelli” Output is simple or mangled
“the stuff it produces is just simple text overlaid nicely on images you supply”
Comment from 2 Nov 2025 in “Pomelli” “It generates mangled text and objects with bad proportions.”
Comment from 2 Nov 2025 in “Pomelli” Fears of AI-generated ad slop
“Suspicious-me is wondering how Google are going to treat AI generated marketing slop created using Pomelli differently”
Comment from 2 Nov 2025 in “Pomelli” “Now google can sell you the AI that will design the ads for you that you will pay Google to serve.”
Comment from 2 Nov 2025 in “Pomelli” “It really does not help me as a small business if Pomelli creates (shitty) AI content”
Comment from 2 Nov 2025 in “Pomelli” - Comment from 2 Nov 2025 in “Pomelli”
Other AI design tools people recommend
The four most recommended other AI design tools, with the same counts for each, so you can compare like for like. The tick on each bar marks the 2 to 1 line the badge needs.
| Product | Recommend | Criticize | Approval | Months | Owned | Badge |
|---|---|---|---|---|---|---|
| Claude Design | 145 | 110 | 57% | 7 | — | — |
| Figma | 113 | 103 | 52% | 12 | — | — |
| Google Stitch | 25 | 14 | 64% | 9 | — | — |
| Diffui | 7 | 1 | 88% | 5 | — | — |
| Pomelli by GoogleThis page | 6 | 14 | 30% | 2 | — | — |
What people said
22 of the 23 comments that mention it, newest first. Each links to the original comment.
“Some of the new ones do create brand design systems.”
“It's not all the way there as far as I can tell, as it'd be great to upload a proper set of brand guidelines”
“cannot google afford to make a decent product video”
“This tool does not help significantly with building all of that reputation you need to be trusted and gaining reach.”
“this particular tool seems it would be a good one for that”
“This is just going to breed mistrust, possibly end up hurting businesses.”
“those campaigns are useless, if you do not have reach already”
“super useful for someone who has a couple of restaurant locations or a few small grocery stores”
“It really does not help me as a small business if Pomelli creates (shitty) AI content”
“the stuff it produces is just simple text overlaid nicely on images you supply”
“Google actually doesn't give a single flying fuck about AI slop because they produce it themselves”
“Now even that advertising will be AI-generated.”
“Unless it's core to its businesss model, this will probably get axed in a couple of years.”
“Now google can sell you the AI that will design the ads for you that you will pay Google to serve.”
“It generates mangled text and objects with bad proportions.”
“Just how many Gen ai products are they half assedly launching”
“Google appears to have their AI product game together!”
“If I were an EvilGoogle manager, I'd have an enshittification playbook”
“this is both on brand and pretty cool”
“Suspicious-me is wondering how Google are going to treat AI generated marketing slop created using Pomelli differently”
“Pomelli is desktop only for now.”
“it doesn't render LaTeX from the scraped website when injecting it into the campaign materials”
Counts come from 1,795,640 Hacker News comments, November 2025 to November 2026. How we count. Report a mistake.