iPhone Pocket

“Get the artifact while you can!”

“I want every color and size!”

“Almost no one who actually uses one has ever been bothered by the charging port on the bottom.”

“It gets the camera out of your pocket, which could give your ai assistant more context about what you're doing.”

“Nylon and polyester can be extremely durable, that’s always been their appeal.”

“It is not made from quality materials ( Nylon (14%), Polyester (85%), Polyurethane (1%)). It is not innovative.”

“It's a conversation piece and way to flaunt your wealth and status by uncovering a iPhone 17 Pro Max S+ Duo XTX from it when asked.”

“Imagine my disappointment when I found out that the iPhone Pocket was, in fact, not an iPhone that fits in your pocket.”

“for a product like this, which to me is prima facie a ridiculous, impractical, high-priced, fast-fashion item”

“they thought long and hard on this, and have very good reasons for each and every aspect of the product”

“Amazing that Apple would prominently highlight a product made with 3D knitting”

“Is this a better thing to announce instead of the iPhone Air?”

“It's kind of difficult to actually get a phone into and out of, and it looks a bit ridiculous”

“this is a fashion item that adds something”

“the price of this item is priced for it being designed by Issey Miyake”

“Still going strong after all those years.”

“I don't think it's going to be any more durable than a moderately priced crossbody or small purse.”

“millions and millions of suckers out there who will suck these Sock™s and Pocket™s up in possibly dozens”

“200 or whatever for an Issey Miyake piece is pretty par for course”

“the pocket as the perfect overlap between fashion and tech”

“Rarely do items (and their prices) make sense in fashion - but people still buy it by the droves.”

“Pocket and sling - two in one!”

“you can put a half-brick in it and wallop people”

“highly sculptural and informed by art rather than design”

“Both companies probably should have sat on that idea until they could offset the physically smaller batteries”

“This is a Speedo for a phone, and it makes Apple's already over-the-top descriptions of its products sound even more absurd.”

“Everything about this is perfect.”

“People will see this as further proof Apple is more concerned with products and services which rip off their customers”

“Phone tote bag that goes hard with world's thinnest phone.”

“Simple, ridiculous things that are relatively trivial to make, yet massively expensive due to hype/brand/fomo.”

“Marketing 101: Create a customer. Even if phones were small enough that there was no need for such a product, Apple's marketing team would convince you that you needed this product”

“lol I came here to post this too - perfect”

“Instead they're selling larger pockets because normal pockets aren't big enough for large phones.”

“This is just literally just the pairing of the phone color and whatever color you pick for the bag.”

“That's the same level of rip-off that Apple charges for increased SSD storage on their Macs.”

“Fashion statement. Plus it is a Limited edition release. Plus it is weird. Plus it is apple. Price seems right.”

“when you have to design a new, ridiculous way to carry a phone your company's manufacturing and selling”

“I got excited until I saw they cost $600?”

“This feels like a step backwards and if it were released on April 1st would be indistinguishable from a prank.”

“Instead it's an awkward pocket you wear over your shoulder, because the phone is too big to fit in the pocket of normal pants.”