Google Search
Ranked 2 of 38 search engines by recommenders
Still praised for unmatched coverage, fast indexing and good local results compared with alternatives, but many feel quality has declined under ads, SEO junk and pushy AI features.
Still praised for unmatched coverage, fast indexing and good local results compared with alternatives, but many feel quality has declined under ads, SEO junk and pushy AI features.
1,354 people gave an opinion
- recommend it
- 315
- criticize it
- 1,039
- approval share
- 23%
Recommended in 12 of 13 months
- November 2025: recommended
- December 2025: recommended
- January 2026: recommended
- February 2026: recommended
- March 2026: recommended
- April 2026: recommended
- May 2026: recommended
- June 2026: recommended
- July 2026: recommended
- August 2026: recommended
- September 2026: recommended
- October 2026: recommended
- November 2026: not recommended (month in progress)
Owned for 20 years
Median of the 25 owners who said how long they have had it.
Each square is one year.
Why it doesn’t carry the badge
- 315 people recommend itNeeds 10 or more, met.
- 0.3 recommenders for every criticNeeds 2 to 1 or better, not met.
- Recommended in 12 of 13 monthsNeeds 4 or more, met.
The same three rules apply to every product, and the badge can’t be bought. How the badge works
What people say about it
The reasons people give, with the number of comments that give each one. Open a reason to read what they said.
Why people recommend it
Each mark is one comment
Better coverage than alternatives
“If for the past ~20 years nobody has come up with something clearly better, then I would say that speaks to how outstanding the product that are being copied are to this day.”
Comment from 10 Jun 2026 in “Claude Desktop spins up a VM without no way of stopping it” “Google Search was head & shoulders better than the alternatives back when Google was developing into the behemoth it is today.”
Comment from 26 Feb 2026 in “How Will OpenAI Compete?” “Google was clearly superior fo a long time. They got close to 90% before enshitification started in earnest.”
Comment from 26 Feb 2026 in “How Will OpenAI Compete?” - Comment from 23 Jul 2026 in “Back to Kagi”
- Comment from 22 Sep 2026 in “Attention is all you have”
Fast, relevant results
“Google's indexing is insanely quick too, I'll post a question on Reddit and I search Google and the reddit thread is there same day/minutes”
Comment from 27 Feb 2026 in “Leaving Google has actively improved my life” “Google search was an absolute revelation. You could type in a search term and the first hit would usually be what you wanted.”
Comment from 3 Dec 2025 in “OpenAI declares 'code red' as Google catches up in AI race” “When Google came along I have very vivid memory of it providing not only better search results but also faster loads times”
Comment from 4 Jun 2026 in “Anthropic confidentially submits draft S-1 to the SEC” - Comment from 27 Apr 2026 in “Three Constraints Before I Build Anything”
Understands search intent
“Google has spent an immense amount of time and effort identifying the underlying intent behind all kinds of different searches”
Comment from 7 Dec 2025 in “What Is Generative UI?” “Google works like an automatic black-box which tries to deduce your intention from 4-5 words you typed in hastily.”
Comment from 28 Sep 2026 in “When did Google get so weird?” Useful AI summaries
“AI summaries work pretty well for me on Google and my overall subjective sense is the results have been getting better”
Comment from 28 Dec 2025 in “A new research shows that 21-33% of YouTube's feed may consist of AI slop” “having a LLM summary + a list of websites to deepen the search if I need, is just a superior user experience IMO”
Comment from 30 Nov 2025 in “Leak confirms OpenAI is preparing ads on ChatGPT for public roll out”
What people warn about
Each mark is one comment
Result quality has declined
“Google search was also famously just a UI, a search box that lets you get in and out very quickly (it is all garbage content now).”
Comment from 23 Oct 2026 in “Ask HN: If the models are so good, why doesn't OpenAI just start 100 companies?” “Google until 2019 or so did, even as SEO and ad considerations nibbled at it for years. Eventually it broke though so here we are”
Comment from 5 Oct 2026 in “"I'm Embarrassed on Behalf of the Tech Industry"” “Where Google used to be magical and other search engines quickly improved, it all kind of turned into shit.”
Comment from 6 Jun 2026 in “What was your "Oh Shit" moment with GenAI?” - Comment from 28 May 2026 in “DuckDuckGo search saw 28% more visits after Google said people love AI mode”
- Comment from 26 Dec 2025 in “Rob Pike Goes Nuclear over GenAI”
- Comment from 29 Oct 2026 in “Google Search is now less than half of Alphabet’s revenue”
- Comment from 11 Dec 2025 in “How Google Maps allocates survival across London's restaurants”
- Comment from 2 Mar 2026 in “Microslop Manifesto”
Intrusive AI mode and summaries
“I've noticed recently getting frustrated because I'm looking for a search list but the UI throws me into AI mode first”
Comment from 19 May 2026 in “Google Search as you know it is over” “the AI summary and the general degradation in the quality of search results from Google really hinder me”
Comment from 28 May 2026 in “DuckDuckGo search saw 28% more visits after Google said people love AI mode” “In each case some AI functionality has been placed prominently either somewhere that you accidentally press it or in place of something that previously worked.”
Comment from 17 Jun 2026 in “Sixty percent of US consumers say 'AI' in brand messaging is a turnoff” - Comment from 4 Apr 2026 in “12,000 AI-generated blog posts added in a single commit”
- Comment from 4 Sep 2026 in “VC isn't VC anymore”
Ads and money-driven results
“I wish it wasn't Google that currently has the best free product, because their well-oiled ad machine is going to inevitably turn the crank”
Comment from 28 May 2026 in “DuckDuckGo search saw 28% more visits after Google said people love AI mode” “From my point of view Google Search is terrible, too. Is hard to find relevant results, you mostly get results optimized to make money, or junk.”
Comment from 11 Dec 2025 in “How Google Maps allocates survival across London's restaurants” “The Google today has nothing to do with the original Google; it is now basically just a money grab company trying to force ads onto everyone.”
Comment from 21 Aug 2026 in “Kagi added a setting for removing paywalled links from search results” Poor UX and clutter
“Google's UX is terrible - but a search engine (a tool that can put you right into contact with the FAQ or forum where actual experts are discussing your problem) is always going to be powerful.”
Comment from 27 Jul 2026 in “Judge Rejects Google's Attempt to DMCA Its Way Out of Being Scraped” “It changes the default search results to "web" rather than "All", which removes all the extraneous crap they've added over the years.”
Comment from 21 May 2026 in “Google officially announces that ads will be included in AI Mode search results” “Google search was also famously just a UI, a search box that lets you get in and out very quickly (it is all garbage content now).”
Comment from 23 Oct 2026 in “Ask HN: If the models are so good, why doesn't OpenAI just start 100 companies?”
Other search engines people recommend
The four most recommended other search engines, with the same counts for each, so you can compare like for like. The tick on each bar marks the 2 to 1 line the badge needs.
| Product | Recommend | Criticize | Approval | Months | Owned | Badge |
|---|---|---|---|---|---|---|
| Kagi | 732 | 234 | 76% | 13 | 2 yrs106 owners | Approved |
| Google SearchThis page | 315 | 1,039 | 23% | 12 | 20 yrs25 owners | — |
| DuckDuckGo | 286 | 204 | 58% | 12 | 3.5 yrs47 owners | — |
| Hister | 81 | 9 | 90% | 9 | 2 mo17 owners | Approved |
| Yandex Search | 79 | 49 | 62% | 12 | — | — |
What people said
40 of the 1,740 comments that mention it, newest first. Each links to the original comment.
“Google is many years into an intensive project to make their search results so bad that even a magic eight ball, let alone a moderately advanced AI, can do better.”
“Google search was also famously just a UI, a search box that lets you get in and out very quickly (it is all garbage content now).”
“Google until 2019 or so did, even as SEO and ad considerations nibbled at it for years. Eventually it broke though so here we are”
“Google works like an automatic black-box which tries to deduce your intention from 4-5 words you typed in hastily.”
“I get decent local results on Google, in contrast to basically any other privacy focused search engine.”
“The free thing lasted a long time (and you didn't need to sign in), and the initial monetization with ads, when it eventually came, was not immediately shoved in the user's face.”
“The AI Mode is auto-enabled, so the only thing it tells you is that 5% of users are annoyed enough by it that they take the time to disable it.”
“The Google today has nothing to do with the original Google; it is now basically just a money grab company trying to force ads onto everyone.”
“Google is relatively good at filtering out astroturfed pages from the top of search results but they've also have years when a Turkish government page”
“Search hasn't been neutral or stable in a very long time, although I agree it has been pretending to be those things.”
“Sure, like every democracy, it had some unfixable fundamental flaws. But lack of democracy was not one of them.”
“googles search and ability to cite textbooks down to the paragraph make it better than every other model for human in the loop tasks”
“Google's UX is terrible - but a search engine (a tool that can put you right into contact with the FAQ or forum where actual experts are discussing your problem) is always going to be powerful.”
“nothing even comes close, for coverage and usability of Internet search, to Google Search for my geography”
“In each case some AI functionality has been placed prominently either somewhere that you accidentally press it or in place of something that previously worked.”
“If for the past ~20 years nobody has come up with something clearly better, then I would say that speaks to how outstanding the product that are being copied are to this day.”
“they also completely defined their product category and today are among the most popular software products ever made”
“The original Google search that used inverted indexes and page rank and respected boolean operators was very good and let you actually find obscure information.”
“Where Google used to be magical and other search engines quickly improved, it all kind of turned into shit.”
“When Google came along I have very vivid memory of it providing not only better search results but also faster loads times”
“I wish it wasn't Google that currently has the best free product, because their well-oiled ad machine is going to inevitably turn the crank”
“the AI summary and the general degradation in the quality of search results from Google really hinder me”
“It changes the default search results to "web" rather than "All", which removes all the extraneous crap they've added over the years.”
“I've noticed recently getting frustrated because I'm looking for a search list but the UI throws me into AI mode first”
“What mattered was that it was much faster and much more relevant search than what was available at the time.”
“Google has been fighting aggressively to replace its search results with snippets, now generated by LLMs, to avoid sending traffic to other websites.”
“provided arguably the best and most popular search tool which empowered and connected its literal billions of users”
“I hope Google takes this issue seriously and works on a true PageRank algo / service that fixes their search because its been bad for a while.”
“Google's indexing is insanely quick too, I'll post a question on Reddit and I search Google and the reddit thread is there same day/minutes”
“Google Search was head & shoulders better than the alternatives back when Google was developing into the behemoth it is today.”
“Google was clearly superior fo a long time. They got close to 90% before enshitification started in earnest.”
“AI summaries work pretty well for me on Google and my overall subjective sense is the results have been getting better”
“You're breaking the expected behavior of something that performed flawlessly for 10+ years, all to deliver a worse, enshitified version of the search we had before.”
“You can probably serve 100x more Google Search queries with the same resources you'd use for Google Gemini queries”
“From my point of view Google Search is terrible, too. Is hard to find relevant results, you mostly get results optimized to make money, or junk.”
“Google has spent an immense amount of time and effort identifying the underlying intent behind all kinds of different searches”
“seems to work. relies on that individual quote being indexed, and google SERPs feeling like returning full results at the moment”
“Google search was an absolute revelation. You could type in a search term and the first hit would usually be what you wanted.”
“Google Search's date filter is useful for finding documents about historical topics, but unreliable for proving when information actually became publicly available online.”
“having a LLM summary + a list of websites to deepen the search if I need, is just a superior user experience IMO”
Counts come from 1,795,640 Hacker News comments, November 2025 to November 2026. How we count. Report a mistake.