Amazon
The most recommended of 8 online marketplaces
Recommended for fast, predictable shipping, easy returns and finding almost anything in one place, though many complain about counterfeit or low-quality third-party goods and poor search.
Recommended for fast, predictable shipping, easy returns and finding almost anything in one place, though many complain about counterfeit or low-quality third-party goods and poor search.
843 people gave an opinion
- recommend it
- 238
- criticize it
- 605
- approval share
- 28%
Recommended in 13 of 13 months
- November 2025: recommended
- December 2025: recommended
- January 2026: recommended
- February 2026: recommended
- March 2026: recommended
- April 2026: recommended
- May 2026: recommended
- June 2026: recommended
- July 2026: recommended
- August 2026: recommended
- September 2026: recommended
- October 2026: recommended
- November 2026: recommended (month in progress)
Owned for 10 years
Median of the 14 owners who said how long they have had it.
Each square is one year.
Why it doesn’t carry the badge
- 238 people recommend itNeeds 10 or more, met.
- 0.3 recommenders for every criticNeeds 2 to 1 or better, not met.
- Recommended in 13 of 13 monthsNeeds 4 or more, met.
The same three rules apply to every product, and the badge can’t be bought. How the badge works
What people say about it
The reasons people give, with the number of comments that give each one. Open a reason to read what they said.
Why people recommend it
Each mark is one comment
Fast, predictable shipping
“it perfectly possible for people to like the ability to like 2 day shipping while also liking that the site is flooded in cheap crap”
Comment from 18 Aug 2026 in “Data centers raise nearby temperatures by up to 4 degrees in Phoenix” “Having a predictable delivery date for that on top of it most of the time being way faster than anywhere else is really nice.”
Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet” “its advantages (insane shipping speed/cost, strong return policy) are nearly impossible for competitors to compete with”
Comment from 7 Jul 2026 in “Amazon Without the Knockoffs” - Comment from 7 Jul 2026 in “Amazon Without the Knockoffs”
- Comment from 4 Nov 2025 in “Bullying Is Not Innovation”
- Comment from 7 Jul 2026 in “Amazon Without the Knockoffs”
- Comment from 7 Jul 2026 in “Amazon Without the Knockoffs”
- Comment from 19 Aug 2026 in “The Amazon Tax”
Huge selection, one-stop convenience
“having my address and payment info in one centralized superstore is way better than having it spread around dozens of niche businesses”
Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet” “Just being able to use Amazon for almost everything starting from bottled water and toilet paper saves me immense amounts of time.”
Comment from 13 Dec 2025 in “Apple has locked my Apple ID, and I have no recourse. A plea for help” “no online vendor gets remotely close to Amazon for speed of shipping, ease of returns, and product selection”
Comment from 7 Jul 2026 in “Amazon Without the Knockoffs” - Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”
- Comment from 20 Aug 2026 in “AliExpress runs silent WebAudio fingerprinting that breaks Bluetooth multipoint”
- Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”
Generous, easy returns
“Do you realize how generous their return policy is? How convenient it is to order from them, and set up a subscribe-and-save for monthly household items?”
Comment from 25 Feb 2026 in “Amazon Busted for Widespread Scheme to Inflate Prices Across the Economy” “its advantages (insane shipping speed/cost, strong return policy) are nearly impossible for competitors to compete with”
Comment from 7 Jul 2026 in “Amazon Without the Knockoffs” “no online vendor gets remotely close to Amazon for speed of shipping, ease of returns, and product selection”
Comment from 7 Jul 2026 in “Amazon Without the Knockoffs” - Comment from 20 Mar 2026 in “HP realizes that mandatory 15-minute support call wait times isn't good support”
Subscribe and save
“Do you realize how generous their return policy is? How convenient it is to order from them, and set up a subscribe-and-save for monthly household items?”
Comment from 25 Feb 2026 in “Amazon Busted for Widespread Scheme to Inflate Prices Across the Economy” “The only appeal Amazon has for me is the subscribe and save option and that you can find almost anything.”
Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”
What people warn about
Each mark is one comment
Knockoffs and cheap junk
“you must carefully inspect every item in your cart, because you will find lots of brand-items advertised from fly-by-night sellers”
Comment from 9 Sep 2026 in “Searching for the best silicone USB cable” “places like Amazon have degraded considerably in terms of things like fake third party products and fake reviews”
Comment from 23 Mar 2026 in “Walmart: ChatGPT checkout converted 3x worse than website” “I largely attribute this to poor quality products, horrible search interface, trying to sort through the dropship spam, and prices no longer being as competitive.”
Comment from 18 Feb 2026 in “Warren Buffett dumps $1.7B of Amazon stock” - Comment from 20 Oct 2026 in “The End of Rationing”
- Comment from 18 Aug 2026 in “The Amazon Tax”
- Comment from 18 Aug 2026 in “Data centers raise nearby temperatures by up to 4 degrees in Phoenix”
Poor search and clunky interface
“Amazon is pretty good at optimizing buying things but outside of that everything else sucks really bad especially on mobile”
Comment from 18 Feb 2026 in “Warren Buffett dumps $1.7B of Amazon stock” “Amazon has shipped what I genuinely believe to be the single most complicated unified user experience in human history”
Comment from 22 Feb 2026 in “When Code is Free, Why is Claude is an Electron app?” “I would see my Amazon searches appearing in my social media feed in near real time, and this irked me.”
Comment from 20 Aug 2026 in “AliExpress runs silent WebAudio fingerprinting that breaks Bluetooth multipoint” - Comment from 18 Feb 2026 in “Warren Buffett dumps $1.7B of Amazon stock”
- Comment from 18 Aug 2026 in “The Amazon Tax”
Fake reviews and ads
“places like Amazon have degraded considerably in terms of things like fake third party products and fake reviews”
Comment from 23 Mar 2026 in “Walmart: ChatGPT checkout converted 3x worse than website” “Amazon has at least two customers here: you, the user trying to find an item to buy, and advertisers, likely trying to convince you to buy a lower quality product.”
Comment from 18 Aug 2026 in “The Amazon Tax” “Amazon could easily implement a few measures to really lock down reviews, but they purposely leave it gameable because it drives sales.”
Comment from 23 Mar 2026 in “Walmart: ChatGPT checkout converted 3x worse than website” Monopolistic, predatory business practices
“it also always re-invests everything right back into Amazon including buying up competitors or ripping off the most popular items in their website.”
Comment from 18 May 2026 in “Why does Amazon have no Western rivals?” “Amazon and companies like them must be broken up because they harm the producers and consumers with dictating buying and selling pricinf.”
Comment from 31 Dec 2025 in “I canceled my book deal” “Every Amazon purchase is a vote for monopolistic behaviour, the destruction of local services/industry, and for yet another America tax.”
Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet” - Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”
- Comment from 6 Mar 2026 in “How Much Money Jeff Bezos Made Since You Started Reading This Page”
Other online marketplaces people recommend
The four most recommended other online marketplaces, with the same counts for each, so you can compare like for like. The tick on each bar marks the 2 to 1 line the badge needs.
| Product | Recommend | Criticize | Approval | Months | Owned | Badge |
|---|---|---|---|---|---|---|
| AmazonThis page | 238 | 605 | 28% | 13 | 10 yrs14 owners | — |
| eBay | 101 | 146 | 41% | 12 | 20 yrs13 owners | — |
| AliExpress | 62 | 76 | 45% | 12 | 3 yrs3 owners | — |
| Temu | 15 | 64 | 19% | 6 | — | — |
| Allegro.pl | 13 | 4 | 76% | 6 | — | Approved |
What people said
40 of the 995 comments that mention it, newest first. Each links to the original comment.
“Even Amazon's effectively no questions asked return policy is a band-aid over the forgeries and trash that fill their hyperscale market.”
“having my address and payment info in one centralized superstore is way better than having it spread around dozens of niche businesses”
“The only appeal Amazon has for me is the subscribe and save option and that you can find almost anything.”
“Amazon, no problem, browse from anywhere. Amazon has similar functionality, but they just do it a lot more intelligently.”
“it's the only place where we can find a gazillion things our kids' school demands they bring to school”
“Unfortunately that's still much more likely with Amazon than with some random internet shop - and that's even with Amazon's own enshittification of their service.”
“Having a predictable delivery date for that on top of it most of the time being way faster than anywhere else is really nice.”
“Every Amazon purchase is a vote for monopolistic behaviour, the destruction of local services/industry, and for yet another America tax.”
“Because of their predatory practices it seems online prices are roughly identical for Western branded products at all online retailers.”
“one cool feature amazon implements is that if you change the .com for .es (and nothing else) for a product link it will do exactly that”
“you must carefully inspect every item in your cart, because you will find lots of brand-items advertised from fly-by-night sellers”
“a few features are missing (like being able to see all items for some reason by a specific seller) but otherwise it works well”
“It's definitely more janky from an experience perspective, but still easier than driving to the store.”
“I would see my Amazon searches appearing in my social media feed in near real time, and this irked me.”
“here in the EU it takes exactly two clicks, in a lot of other jurisdictions you have to jump through half a dozen pages”
“I regularly get 3 _hour_ shipping for common things. Often cheaper than I could get those items at walmart.”
“Amazon has at least two customers here: you, the user trying to find an item to buy, and advertisers, likely trying to convince you to buy a lower quality product.”
“it perfectly possible for people to like the ability to like 2 day shipping while also liking that the site is flooded in cheap crap”
“many product categories where I know that shopping on Amazon will be a miserable experience riddled with crap goods and useless search”
“no online vendor gets remotely close to Amazon for speed of shipping, ease of returns, and product selection”
“its advantages (insane shipping speed/cost, strong return policy) are nearly impossible for competitors to compete with”
“The value prop of Amazon is (was?) getting your item fast (not cheapest anymore and certainly not highest quality).”
“Amazon has the best checkout and delivery system in the world, and that alone is worth a few extra dollars.”
“Just like complaining about Amazon (be it as an employer or as a service provider), without providing an alternative, is siphoning people into a soapbox?”
“it also always re-invests everything right back into Amazon including buying up competitors or ripping off the most popular items in their website.”
“the sellers on eBay are almost always cheaper (sometimes significantly) than their Alibris/Abe/Amazon storefront counterparts.”
“Amazon could easily implement a few measures to really lock down reviews, but they purposely leave it gameable because it drives sales.”
“places like Amazon have degraded considerably in terms of things like fake third party products and fake reviews”
“they're not prepared to handle anything unusual, but their model is to refund you almost no matter what”
“Because either only Amazon sells the books I want to buy or the alternatives are other non-local shops that are usually far more expensive.”
“they buy media, they buy government / laws, and having less and less competition they also have way too much power over the employees”
“Do you realize how generous their return policy is? How convenient it is to order from them, and set up a subscribe-and-save for monthly household items?”
“Amazon has shipped what I genuinely believe to be the single most complicated unified user experience in human history”
“I largely attribute this to poor quality products, horrible search interface, trying to sort through the dropship spam, and prices no longer being as competitive.”
“Amazon is pretty good at optimizing buying things but outside of that everything else sucks really bad especially on mobile”
“Amazon and companies like them must be broken up because they harm the producers and consumers with dictating buying and selling pricinf.”
“Just being able to use Amazon for almost everything starting from bottled water and toilet paper saves me immense amounts of time.”
“I've never considered myself very paranoid about Amazon, but recently I needed a cheap router, but couldn't shake the feeling that I shouldn't get it there”
“many of them are actually doing better than they used to due to the ability to list their inventory on Amazon, AbeBooks, etc.”
“Amazon's experience is pretty bad in many ways, but I still get value out of the fast ("free") Prime shipping”
Counts come from 1,795,640 Hacker News comments, November 2025 to November 2026. How we count. Report a mistake.