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Amazon Prime

Shopping subscription

People recommend it for fast, cheap delivery and bundled perks like video and cashback; the common caveat is rising price and more ads.

People recommend it for fast, cheap delivery and bundled perks like video and cashback; the common caveat is rising price and more ads.

152 people gave an opinion

recommend it
51
criticize it
101
approval share
34%
Each figure is 2 people. RecommendsCriticizes

Recommended in 12 of 13 months

  1. November 2025: recommended
  2. December 2025: recommended
  3. January 2026: recommended
  4. February 2026: recommended
  5. March 2026: recommended
  6. April 2026: recommended
  7. May 2026: recommended
  8. June 2026: recommended
  9. July 2026: recommended
  10. August 2026: recommended
  11. September 2026: recommended
  12. October 2026: recommended
  13. November 2026: not recommended (month in progress)

Owned for 10 years

Median of the 7 owners who said how long they have had it.

Each square is one year.

Why it doesn’t carry the badge

  • 51 people recommend itNeeds 10 or more, met.
  • 0.5 recommenders for every criticNeeds 2 to 1 or better, not met.
  • Recommended in 12 of 13 monthsNeeds 4 or more, met.

The same three rules apply to every product, and the badge can’t be bought. How the badge works

What people say about it

The reasons people give, with the number of comments that give each one. Open a reason to read what they said.

Why people recommend it

Each mark is one comment

  • Fast or next-day delivery

    “When all Prime is 1-2 day “free” delivery for me, that’s hard to beat.”

    Comment from 15 Sep 2026 in “Amazon vs. Perplexity – U.S. Court of Appeals for the Ninth Circuit”

    “very cheap next day is still an Amazon advantage, and a pretty big one”

    Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

    “most things seem to ship immediately regardless of price (with Prime)”

    Comment from 13 Jan 2026 in “Postal Arbitrage”
  • Savings exceed the membership fee

    “Prime with ads is a good value proposition, you get shipping but get a discount on the part that doesn't interest you.”

    Comment from 14 Apr 2026 in “YouTube now world's largest media company, topping Disney”

    “which turned out to be way cheaper than you would expect I think mostly due to the Prime subscription”

    Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

    “The cash back accumulation per year is always greater than the membership fee for me.”

    Comment from 26 Aug 2026 in “How credit card rewards became a $9.2B wealth transfer”
  • Saves trips to the store

    “getting stuff delivered to my door before I'd have gotten around to the hassle of going to the store, was a big factor in making Prime more useful to me”

    Comment from 5 Dec 2025 in “Netflix to Acquire Warner Bros”

    “I genuinely despise Amazon as a company, but factually I can order something by 9pm and pick it up from my doorstep after I sleep in.”

    Comment from 6 Nov 2025 in “Photos: New Phoenix Microcenter is a 'tech-heaven' for geeks”

    “There’s a whole layer of complexity your life loses when you know you can get life essentials within a few hours with no planning.”

    Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”
  • Bundled video and photo storage

    “Amazon prime with the extra $5 per month or whatever, and peacock's higher tier paid through Apple don't have ads breaks in the middle of the media for me”

    Comment from 12 Apr 2026 in “Americans still opt for print books over digital or audio versions”

    “The only reason I have Prime these days is for the unlimited photo storage”

    Comment from 18 Aug 2026 in “The Amazon Tax”

    “it doubles as fast delivery, and zero other streaming services”

    Comment from 14 Nov 2025 in “Being poor vs. being broke”

What people warn about

Each mark is one comment

  • Ads added to Prime content and search

    “my main gripes are related to search being borderline unusable as it becomes more ad-dominated by the day”

    Comment from 17 Mar 2026 in “The enshittification of Amazon paperback books”

    “even less so after Amazon decided to force ads to people that were already paying”

    Comment from 8 Dec 2025 in “Uber is turning data about trips and takeout into insights for marketers”

    “even its standard subscription has occasional ads for Prime content”

    Comment from 1 Feb 2026 in “Nvidia's 10-year effort to make the Shield TV the most updated Android device”
  • Slow or unreliable delivery at times

    “it struck me as significantly dishonest that they were promising fast shipping and not delivering”

    Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

    “between the not-infrequent annoyances with shipping and the endless search results full of total junk and/or fake products it wasn't as convenient as I'd thought”

    Comment from 13 Dec 2025 in “Apple has locked my Apple ID, and I have no recourse. A plea for help”

    “I've heard from a ton of people out in the boonies that Prime ships very few -and sometimes no- items to them same day or overnight.”

    Comment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”
  • Hard to cancel, pushy re-signup

    “I quit Prime (after spending tens of thousands over the years) and Amazon immediately started treating me like a third-class citizen”

    Comment from 21 Jan 2026 in “Tell HN: Amazon has deactivated my seller account. No idea how to move forward”

    “Checkout is now a minefield of dark patterns, filled with buttons that would reactivate my Prime membership in one click.”

    Comment from 18 Aug 2026 in “The Amazon Tax”

    “The problem with cancelling Prime is the unrelenting haranguing to re-sign up and the clearly punitive delivery charges.”

    Comment from 18 Dec 2025 in “Germany: Amazon is not allowed to force customers to watch ads on Prime Video”
  • Price rises over time

    “Now they seem to raise the price pretty regularly, so that ship has sailed for Amazon.”

    Comment from 5 Dec 2025 in “Ask HN: Will Kagi's subscription cost reduce with enough subscribers?”

    “Amazon Prime is affordable now, but it will get more and more expensive”

    Comment from 14 Sep 2026 in “Amazon vs. Perplexity – U.S. Court of Appeals for the Ninth Circuit”

    “I stopped Prime and stopped using the platform because all of those went downhill and unreliable as their prices went up”

    Comment from 15 Oct 2026 in “How Amazon pushes up prices all across the Internet”

What people said

40 of the 177 comments that mention it, newest first. Each links to the original comment.

“which I understand is significantly cheaper than Instacart”

RecommendsComment from 29 Oct 2026 in “DoorDash to acquire Instacart”

“I canceled my Prime subscription precisely because they continued to keep mixing ad supported content with my ad free content.”

CriticizesComment from 23 Oct 2026 in “Disney Raising Prices Days After Confirming Ads Will Now Show Up on Every Tier”

“I stopped Prime and stopped using the platform because all of those went downhill and unreliable as their prices went up”

CriticizesComment from 15 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“their shipping is on average faster and cheaper than any other option”

MixedComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“I basically use Amazon Prime as a way to avoid having to drive everywhere.”

RecommendsComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“it struck me as significantly dishonest that they were promising fast shipping and not delivering”

MixedComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“There’s a whole layer of complexity your life loses when you know you can get life essentials within a few hours with no planning.”

RecommendsComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“I've heard from a ton of people out in the boonies that Prime ships very few -and sometimes no- items to them same day or overnight.”

CriticizesComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“very cheap next day is still an Amazon advantage, and a pretty big one”

MixedComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“Their delivery service is awful and I'd choose UPS 100% of the time instead if they gave me the choice.”

CriticizesComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“way cheaper than you would expect I think mostly due to the Prime subscription”

MixedComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“which turned out to be way cheaper than you would expect I think mostly due to the Prime subscription”

MixedComment from 14 Oct 2026 in “How Amazon pushes up prices all across the Internet”

“When all Prime is 1-2 day “free” delivery for me, that’s hard to beat.”

RecommendsComment from 15 Sep 2026 in “Amazon vs. Perplexity – U.S. Court of Appeals for the Ninth Circuit”

“Amazon Prime is affordable now, but it will get more and more expensive”

MixedComment from 14 Sep 2026 in “Amazon vs. Perplexity – U.S. Court of Appeals for the Ninth Circuit”

“The cash back accumulation per year is always greater than the membership fee for me.”

RecommendsComment from 26 Aug 2026 in “How credit card rewards became a $9.2B wealth transfer”

“Checkout is now a minefield of dark patterns, filled with buttons that would reactivate my Prime membership in one click.”

CriticizesComment from 18 Aug 2026 in “The Amazon Tax”

“the item invariably doesn't actually arrive when it was supposed to, often outside of Prime 2 day shipping”

CriticizesComment from 18 Aug 2026 in “Why your Amazon order confirmation emails have become so unhelpful”

“The only reason I have Prime these days is for the unlimited photo storage”

MixedComment from 18 Aug 2026 in “The Amazon Tax”

“Their logistic network is where prime holds its value.”

MixedComment from 7 Jul 2026 in “Amazon Without the Knockoffs”

“Prime with ads is a good value proposition, you get shipping but get a discount on the part that doesn't interest you.”

MixedComment from 14 Apr 2026 in “YouTube now world's largest media company, topping Disney”

“Amazon Prime has ads by default now, or you can get rid of the ads if you pay an additional $3 a month.”

CriticizesComment from 14 Apr 2026 in “YouTube now world's largest media company, topping Disney”

“Amazon prime with the extra $5 per month or whatever, and peacock's higher tier paid through Apple don't have ads breaks in the middle of the media for me”

RecommendsComment from 12 Apr 2026 in “Americans still opt for print books over digital or audio versions”

“or be edited behind my back (which happens all the time , without notice, especially on YouTube and on Amazon Prime)”

CriticizesComment from 9 Apr 2026 in “Netflix Prices Went Up Again – I Bought a DVD Player Instead”

“my main gripes are related to search being borderline unusable as it becomes more ad-dominated by the day”

MixedComment from 17 Mar 2026 in “The enshittification of Amazon paperback books”

“even its standard subscription has occasional ads for Prime content”

MixedComment from 1 Feb 2026 in “Nvidia's 10-year effort to make the Shield TV the most updated Android device”

“it doesn't seem to happen for me if I use the credit card that I have linked to my Amazon Prime membership”

MixedComment from 28 Jan 2026 in “Amazone One palm authentication discontinued”

“I quit Prime (after spending tens of thousands over the years) and Amazon immediately started treating me like a third-class citizen”

CriticizesComment from 21 Jan 2026 in “Tell HN: Amazon has deactivated my seller account. No idea how to move forward”

“most things seem to ship immediately regardless of price (with Prime)”

MixedComment from 13 Jan 2026 in “Postal Arbitrage”

“5% off Amazon and Whole Foods purchases, but you have to be a prime subscriber”

RecommendsComment from 8 Jan 2026 in “Chase to become new issuer of Apple Card”

“The problem with cancelling Prime is the unrelenting haranguing to re-sign up and the clearly punitive delivery charges.”

CriticizesComment from 18 Dec 2025 in “Germany: Amazon is not allowed to force customers to watch ads on Prime Video”

“between the not-infrequent annoyances with shipping and the endless search results full of total junk and/or fake products it wasn't as convenient as I'd thought”

CriticizesComment from 13 Dec 2025 in “Apple has locked my Apple ID, and I have no recourse. A plea for help”

“their delivery is blazing fast compared to everyone else”

MixedComment from 9 Dec 2025 in “Kroger acknowledges that its bet on robotics went too far”

“because it’s convenient, shipping is included in Prime”

MixedComment from 9 Dec 2025 in “Kroger acknowledges that its bet on robotics went too far”

“even less so after Amazon decided to force ads to people that were already paying”

MixedComment from 8 Dec 2025 in “Uber is turning data about trips and takeout into insights for marketers”

“getting stuff delivered to my door before I'd have gotten around to the hassle of going to the store, was a big factor in making Prime more useful to me”

RecommendsComment from 5 Dec 2025 in “Netflix to Acquire Warner Bros”

“Now they seem to raise the price pretty regularly, so that ship has sailed for Amazon.”

MixedComment from 5 Dec 2025 in “Ask HN: Will Kagi's subscription cost reduce with enough subscribers?”

“it doubles as fast delivery, and zero other streaming services”

RecommendsComment from 14 Nov 2025 in “Being poor vs. being broke”

“All I wanted was to browse the videos that are included in the subscription, but instead I'm bombarded with videos that I need to pay extra for.”

CriticizesComment from 8 Nov 2025 in “Apple is crossing a Steve Jobs red line”

“I genuinely despise Amazon as a company, but factually I can order something by 9pm and pick it up from my doorstep after I sleep in.”

MixedComment from 6 Nov 2025 in “Photos: New Phoenix Microcenter is a 'tech-heaven' for geeks”

“Amazon will have it in stock and deliver it within a couple days”

RecommendsComment from 4 Nov 2025 in “Amazon Demands Perplexity Stop AI Agent from Making Purchases”

Counts come from 1,795,640 Hacker News comments, November 2025 to November 2026. How we count. Report a mistake.